Advertising Copywriting Fees What to Charge for Your Copywriting Service

By eWritingPad Staff Writer

If you are a copywriter, no doubt you know that it is a struggle to figure out how much you should charge for your work. In this article, we will look at how much you can make as a copywriter and what you should charge as a freelancer.

If you are employed by someone else as a copywriter, you will probably be paid a salary. However, as a freelancer, you have to set your own fees. These fees will depend on your expertise and how you sell yourself. In 2005, most copywriters earned about $60,000 plus bonuses, according to Advertising Age. You can find the original quote at: http://www.collegeboard.com.

So what should you charge as a freelancer if you are a copywriter? That depends, and it also depends on what you like to do. Some people charge per project, some people charge per hour. As an example, figures taken from a study done in 2005 state that most freelancers charged between $1000 and $2000 for a sales letter meant to generate fees. For more information on this, go to: http://www.excessvoice.com/copyfees.htm.

Another example of copywriting you might do is to write someone's web site home page copy. For this, you probably charge between $300 and $400. It is a very good profession to get into, as roughly 30 to 35% of people earned about $50,000-$100,000 a year in gross income. If this surprises you, it might mean that you are undercharging for your services, which could immediately boost your income effortlessly, without having to work any harder.

The above figures are based upon an average taken from a copywriters' survey, so if you specialize in a particular area, it's very likely that you can charge more than they do, depending on what the market will bear out. This means that your income could even be greater than the figures quoted. If you take the time to learn more in your field and develop experience within a particular niche, this can give you a competitive edge and allow you to charge more for your services.

I hope that the information here can help you figure out what rates you should charge. For more information on this and other types of writing, look up the surveys provided under the links above.

The rates listed here were median rates charged in 2005. Of course, you might charge substantially more, given your experience, as well as the cost-of-living increase for the year 2007. Keep abreast of rates charged within particular markets so that you know you are charging enough and are not shortchanging yourself. You should charge rates for your services that fit in nicely with what the market will support, as well as how willing you are to sell yourself.

Custom Search

Writing Article Categories

Copywriting		SEO Copy Writing
Creative Writing		The Writing Process
Essay Writing		Writing
Freelance Writing		Writing a Book
How to Write a Sales Letter		Writing Articles
Newsletters Journals eZines		Writing for Children
Writing Tips

Copywriting Articles

The Truth about Copywriting

How to Find Copywriting Assignments

Copywriting Fees - Don't Undersell Yourself

If you are just starting out as a freelancer, it is a good idea to get some lower paid work under your belt before aiming for the higher paid copywriting jobs. Copywriting fees vary wildly. Some clients request articles for a dollar each (and there are people happy to work for that amount) and others are willing to pay hundreds of dollars for a single piece.

To get the higher paid work, you will need to submit sample work that you have done because if a client is prepared to pay a lot of money, they will want to know that you are capable of completing the work to a high standard. Advertising copywriting fees is something that you might or might not choose to do and advertising copywriting rates is not always necessary. Use other people's advertisements to give you an idea of what your abilities are worth. If you do not get one particular assignment, there will be thousands more!